Tools

Views, likes, shares, comments, and reach for every post — aggregated across all platforms in a single response.

Follower growth over time, demographic breakdowns, and best engagement windows — all available through the API.

Compare how the same content performs across platforms. Surface top-performing posts automatically.

Every metric available as structured JSON via the REST API. Subscribe to webhook notifications when metrics update.

Users schedule in their timezone — SocialRouter delivers in their audience’s. Conversion handled automatically.

Surface optimal posting windows per platform based on historical engagement data from connected accounts.

Reorder, pause, and resume scheduled posts via the API. Full control over the publishing queue.

Define allowed posting hours per platform so content only goes out when audiences are active.

Send thousands of posts in a single API call. Upload via CSV or JSON — we parse, validate, and enqueue every one.

SocialRouter respects each platform’s rate limits automatically. No 429s, no throttling headaches.

Real-time status for every post in the batch. Poll the API or receive webhook notifications as posts publish.

Failed posts are retried automatically with exponential back-off. Configure max retries per batch or per post.

Auto-truncate with smart word boundaries. Thread long content on Twitter. Never lose meaning to a hard cut-off.

Resize images per platform specs automatically. Transcode video formats so every platform gets a native file.

Hashtags for Instagram, mentions for Twitter, rich text for LinkedIn. Each platform gets content that feels native.

OG tags, UTM parameters, and per-platform preview customization. Control how your links appear everywhere.

All comments, mentions, and DMs from every connected platform in one stream. One API call, every interaction.

Webhook notifications for new interactions the moment they arrive. No polling needed.

Respond to comments and DMs through the API. Maintain conversation threads across platforms.

Filter by type, platform, sentiment, or read/unread status. Surface what matters, skip the noise.

Events are stored for 72 hours and retried with exponential backoff until your endpoint acknowledges them.

post.published, post.failed, connection.revoked, analytics.threshold, and more. Subscribe only to the events you care about.

Every payload includes an HMAC-SHA256 signature so you can verify it came from SocialRouter.

Full audit trail of every delivery attempt, HTTP status, response body, and latency.